Page 5 - Journal of Strategic Marketing Magazine - January 2019
P. 5
REQUEST FOR PROPOSALS








Reference Number WUN/0110/2018



1) ARE YOU READY FOR THE FUTURE?
Wunderman SA seeks to appoint suitably awesome clients pursuing awesome advertising,




2) CORPORATE OVERVIEW


to something greater, rather than an obstruction blocking the road ahead.
Our founder, Lester Wunderman, while working at Maxwell Sackheim & Co., helped build their ‘mail order’ accounts
into a broader line of business and introduced the term, or rather the ideology of ‘Direct Marketing’ . He was also
responsible for developing the 1-800 toll-free number for businesses, the magazine subscription card and the postal

ZIP-code system.
History dictates that Wunderman exists through being proactive and not reactive. Inspired by data, and
creatively driven, we are bursting with imagination and innovation, walking with brands towards the future!



3) SCOPE OF WORK/SERVICES THAT MAY BE APPLIED FOR

• CX Consulting
• Full Service Integrated Advertising Agency Services (ATL, BTL, Digital, Social, Dev, Kitchen Sink, Other…)
• End to End Digital Transformation
• Media (buying and planning)
• Business Consulting
• Bespoke Social Media Team Creation


4) ESTIMATED BUDGET AND RESOURCES
Wunderman will provide a breakdown of costs related to the services a potential client requires, which may be followed
by an open negotiation between the potential client and agency.




5) WHAT YOU NEED TO DO
Let’s have a chat about how we at Wunderman can help take your business to the future!


6) CONTACT INFORMATION FOR SUBMISSIONS




Primary liaison: Haydn.Townsend@wunderman.com
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